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Social Media – WhatsApp wants to ask companies to check out News

Tuesday, September 5th, 2017 | Economy

WhatsApp manager Matt Idema, responsible for operations, told the "Wall Street Journal". This would be a departure from Facebook's typical business model to finance its services through advertising. WhatsApp co-founder Jan Koum also emphasized after the takeover by Facebook that the service should remain free of advertising. WhatsApp has more than a billion users.
"We want to provide a foundation for people to send short term business to companies and receive the answers they want," Idema told the newspaper. "We plan to demand money from companies in the future." So far, companies have been offered test services free of charge for contact with customers.
The online network also provides the opportunity for companies to communicate with their customers in their second short message service, the Facebook Messenger. There the money is to be earned with advertising. Messenger chief David Marcus also wants to establish automated chatbots for the customer service on the platform.
Facebook had taken WhatsApp in 2014 for about 22 billion dollars. Finally, there were controversies with data protectionists about an exchange of user data between WhatsApp and Facebook, in Europe the plans are on the ice.
(AWP)

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